• Welcome to Button

    Founded in 2014, we're a team of entrepreneurs building a commerce-driven internet.

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    Our Mission

    To build a better way to do business in mobile.

    2014

    Incorporation year

    $64.6M

    Funding raised from top investors

    123

    Employees

    About Us

    Button is the mobile commerce platform that enables companies to drive revenue through commerce in their mobile apps and websites. Through higher-converting technology, Button embeds commerce actions inside publisher apps so that brands can grow their mobile business, publishers can increase their mobile revenue, and consumers can enjoy a better buying experience on mobile. Intent is changing. By closing the gap between browsing and buying, Button has driven over $2 billion in spending to date.

    Founded in 2014, Button has raised over $64 million in venture capital and has consistently been recognized as one of the best places to work by Fortune, Inc., Entrepreneur, and Crain's.

    Button Team

    Company Timeline

    Button Incorporation
    October 2013

    Button incorporates and hosts its first meeting at Feast, an East Village restaurant in New York City.

    Office
    April 2014

    Button moves to its headquarters at 220 E. 23rd Street alongside Drizly and WunWun.

    Funding
    July 2014

    Button secures $2.25M in a seed round featuring Atlas Ventures, DCM Ventures, and Greycroft Partners.

    Announcement
    October 2014

    Button becomes Uber’s 12th global partner along with Starbucks, Expedia, Hilton, United and others.

    Funding
    January 2015

    Button secures $12M in a Series A round led by Redpoint Ventures.

    Announcement
    September 2015

    Button announces the Marketplace including Uber, OpenTable, Ticketmaster, Resy, and Zeel at the 1st annual Tap Conference.

    Award
    October 2015

    Crains names button as the #1 Place to Work in New York City.

    Announcement
    August 2016

    Ibotta launches app-to-app Mobile Shopping with Jet, Hotels.com, Groupon, and others, all powered by Button.

    Announcement
    September 2016

    Button expands platform to support mobile web, including partnerships with Conde Nast, PureWow, Huffington Post, and others.

    Funding
    January 2017

    Button secures $20M in a Series B round led by Norwest Venture Partners and includes Redpoint, DCM, and Greycroft.

    Announcement
    February 2017

    Button launches Hotels.com Mobile Concierge with Uber, Groupon, delivery.com, OpenTable, and others.

    Award
    August 2017

    Button on pace to drive half a billion dollars in consumer spending with loyalty platform Ibotta.

    Announcement
    August 2018

    Secured a global patent for AttendedInstall.

    Announcement
    December 2018

    Button surpasses $1B in mobile spending.

    Funding
    June 2019

    Button secures $30M in a Series C round led by Icon Ventures along with participation from Capital One and returning investors Redpoint, Norwest, and DCM.

    Announcement
    September 2019

    Button surpasses $2B in mobile spending.

    Want to build the future of mobile commerce?

    View our careers page to see current openings and work alongside talented entrepreneurs.

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